Dollywood, renowned for its captivating attractions and unparalleled entertainment, has recently forged a significant partnership with Food City, a prominent regional supermarket chain. The collaboration promises exciting benefits for patrons of both establishments.

As the official grocery partner of Dollywood Parks & Resorts, Food City not only solidifies its presence within the cherished theme park but also steps into the limelight as the presenting sponsor of Dollywood’s Smoky Mountain Summer Celebration. Moreover, Food City proudly sponsors the beloved Colossal Pumpkin Patch, a highlight of Dollywood’s Harvest Festival.

With 153 retail outlets spanning five states and a headquarters strategically located in Abingdon, Virginia, Food City’s expansion aligns seamlessly with Dollywood’s key markets. Steven C. Smith, President and CEO of Food City, expressed enthusiasm about the partnership, emphasizing the shared commitment to customer satisfaction and community engagement.

Eugene Naughton, President of Dollywood Parks & Resorts, echoed Smith’s sentiments, highlighting Food City’s reputation for quality and community support. Naughton emphasized the symbiotic nature of the partnership, citing Food City’s alignment with Dollywood’s mission of enriching guest experiences.

Dollywood’s Smoky Mountain Summer Celebration, presented by Food City, promises a season of enchantment from June 15 to August 11, featuring the captivating Sweet Summer Nights drone and fireworks spectacle. Meanwhile, the Harvest Festival, sponsored by Humana and enhanced by Food City’s Colossal Pumpkin Patch, offers an extended celebration from September 9 to October 28, complete with Great Pumpkin LumiNights and captivating performances.

With accolades including the prestigious Applause Award and numerous Golden Ticket Awards, Dollywood continues to captivate guests with its unique charm and authentic regional experiences. For more information on Dollywood’s thrilling events and offerings, visit dollywood.com or download the Dollywood app.

Required reading: 

• Dollywood Tops Gobal “Come Back” List: A Smoky Mountain Gem